After 171 years, we’ve proudly served customers through world wars, depressions, flu epidemics, and some questionable fashion trends.And throughout those generations, we discovered what really matters has stayed the same all along.
Family. Friends. Love. Trust.
That’s why we’ve been here since 1848, listening to our clients so we can help protect what matters to them.
Living our values of Do good. Be good. Make good.
And looking forward to helping you focus on what matters for many years to come.
During “Big Game” Sunday, while other companies were spending big bucks on television advertising during the event in Miami, we were providing 1,700 meals to homeless women and their children in a neighborhood just northwest of downtown.
Instead of partying in the sky boxes at Hard Rock Stadium or spending millions for 30 seconds of TV fame at halftime, we did what we do best: An unexpected bit of good.
We’ve been putting policyholders first for 171 years. The companies of National Life Group are not publicly traded.
We are independent and our mutual structure has allowed us to focus on our policyholders — and the greater good — since the chartering of National Life Insurance Company in 1848.
Our corporate values – Do good. Be good. Make good. – are not just words on a wall. They are who we are.
We believe we have a responsibility to use our position and resources for something more than our own bottom line. In 2019 we launched an initiative to end childhood hunger in our home state of Vermont where one in eight households struggles with food insecurity.
In 2019 we also formed the National Coalition for Safe Schools, a teacher-led initiative to help K–12 educators take a leadership role in keeping America’s schools safe, with a national school safety summit in Alabama.
Through these efforts we are sharing our success with our clients and our communities. We are doing good.
At the same time we are doing very well. We remain one of the fastest growing life insurance companies in America. 1
In 2019 we were ranked a top 10 life insurer as measured by sales. 2
We are financially strong:• In 2019 we provided $3.3 billion in policyholder benefits, up 24% over 2018 3
• Our life sales of $361 million were up 17% over 2018 4
• Our total life insurance in force stood at $170 billion, an increase of 22% over 2018 5
• Our core earnings of $285 million were up 27% over 2018 6
What we do is critical: Our products keep alive the dreams of families, the hopes of small business owners and the dignity and financial independence of seniors.
As critical, however, is the why that drives us.
Because good matters.
Mehran Assadi
Chairman, CEO & President
National Lifes vision is to bring peace of mind to everyone we touch.
Here are some of the ways we worked toward this in 2019.
We served 938,171 customers,
handling every hour:
2,580 pages of mail
480 payment items
76 underwriting approvals
We adopted a cause to help end childhood hunger in Vermont, targeting more than $500,000 to hunger relief programs, hosting multiple food drives, serving 201 neighbors at a community meal in our cafeteria, building awareness through videos and community relations, and working with leaders from throughout the state to tackle this issue.
National Life employees donated more than 7,400 volunteer hours and pledged $286,519 to their nonprofits of choice, matched dollar for dollar.
Our LifeChanger of the Year teacher recognition program honored 860 educators nationwide, awarding $70,000 in prizes.
And we welcomed more than 10,000 music festival attendees to our Vermont campus and have raised almost $200,000 over the past six years for cancer patients.
